Get ready, deal hunters! Target has officially announced the dates for its highly anticipated annual summer savings event, Target Circle Week. Positioned squarely against Amazon’s massive Prime Day sale, Target Circle Week 2025 promises a week of discounts for millions of shoppers.
This year, Target Circle Week will run from Sunday, July 6 through Saturday, July 12, 2025. This timing is no coincidence, as it strategically overlaps with Amazon Prime Day, scheduled for Tuesday, July 8 to Friday, July 11, setting the stage for a direct retail showdown.
Target Circle Week 2025: How to Access the Deals
Accessing the savings during Target Circle Week is designed to be straightforward. The sale is open to all members of the free Target Circle loyalty program. Simply sign up on the Target app or Target.com to participate and have discounts automatically applied.
For those with the paid Target Circle 360 subscription, an added perk includes early access to the sale, beginning one day earlier on Saturday, July 5. This premium tier offers additional benefits like unlimited same-day delivery on eligible orders.
What Deals Are Confirmed for Target Circle Week 2025 So Far?
Specific deals for the July 2025 event are largely under wraps as of the initial announcement. However, Target has made one notable promise: select back-to-school essentials will be offered at their 2024 prices. This includes items like crayons, colored pencils, notebooks, and folders, expected to be priced at less than $20. Beyond these specific back-to-school items, official confirmation on other products is pending.
Looking to Past Sales: What Discounts Can Shoppers Expect?
While the full list of Circle Week 2025 deals hasn’t dropped yet, shoppers can get a strong indication of what to expect by looking at Target’s recent major sale events, including the successful Circle Week held in Fall 2024 and their Early Black Friday events. These sales frequently feature substantial discounts across a wide array of categories.
Based on previous events, you can anticipate discounts of up to 50% on thousands of items. Common categories with significant savings include:
Home Goods: Expect deals on kitchen appliances (like Instant Pots and KitchenAid mixers), bedding, bath, indoor furniture, and decor.
Apparel: Look for discounts on clothing and shoes for the entire family.
Toys: Target often includes popular brands (like LEGO) and offers tiered savings (e.g., save $10 when you spend $40, or $20 when you spend $75).
Electronics: While Amazon often leads on major tech, Target usually offers deals on headphones, select TVs, soundbars, and potentially even Apple devices.
Beauty & Health: Gift card promotions based on spending thresholds are common in these departments, including Ulta Beauty within Target stores.
Groceries & Essentials: Expect BOGO deals on certain food items and gift card offers on home care products.
Target also consistently features a “Deal of the Day” during these week-long events. These daily offers often present the steepest discounts and are worth checking the Target app or website daily, even if you’re not planning a major shopping trip.
Target Circle Week vs. Amazon Prime Day: Where Should You Shop?
The intentional overlap between Target Circle Week and Amazon Prime Day presents shoppers with options. Generally:
Amazon Prime Day often boasts deeper discounts on major electronics, Apple products, and big-ticket items.
Target Circle Week shines with deals on items exclusive to Target brands, home goods, apparel, and providing accessible savings without requiring a paid membership (unlike Amazon Prime).
Target is also known to price match competitors, including Amazon. It might be wise to wait until Prime Day officially kicks off on July 8 to see if Target adjusts prices on overlapping items before making your purchase.
Ultimately, Target Circle Week is an excellent opportunity for anyone – especially those without a paid Amazon Prime membership – to score significant savings across popular categories, often on brands and items unique to Target.
Keep an eye out as July approaches for Target to release a more detailed preview of the specific deals coming for Circle Week 2025!
