Breaking news in the world of foldable phones! samsung is generating significant buzz around its upcoming galaxy Z Fold 7, aggressively highlighting a dramatic reduction in thickness ahead of its official launch. This focused pre-release marketing suggests the tech giant sees the Fold 7 not just as an iteration, but potentially a significant “reset” for the premium foldable line, aiming to finally address persistent user criticisms. Leaks and teasers point towards a device that feels drastically different in the hand, promising a form factor that’s more competitive and user-friendly than its predecessors.
Samsung’s Bold Tease: A “Wildly Thin” Future
Samsung is known for building anticipation before major product reveals, but the strategy for the Galaxy Z Fold 7 appears particularly direct. The company is actively pushing messaging around the device’s slim profile, including through channels like email communications to existing Samsung device users.
One notable instance involves quoting YouTuber Parker Burton, who reportedly had early access to the handset. According to promotional material, Burton described the device as “wildly thin.” He added that when folded, the Galaxy Z Fold 7 is set to “feel just like your regular phone.” This specific quote zeroes in on one of the most common complaints about previous Fold models: their considerable bulk when closed.
Beyond the Email: Official Teasers and Leaks
Samsung’s press materials have also subtly confirmed the focus on thinness. A silhouette image provided to the press showcased the device’s profile from all angles, visually reinforcing how slim the new design is. Intriguingly, the file names associated with this press imagery reportedly even included the device names, another unconventional pre-announcement move by Samsung.
Adding depth to these official teasers are recent leaks based on renders. Collaborative efforts, drawing information from sources like OnLeaks, point to an unfolded thickness of potentially just 3.9mm for the Z Fold 7 chassis. This is a stark contrast to the Galaxy Z Fold 6’s 12.1mm folded thickness, indicating a truly significant engineering feat. The camera module appears more prominent in these renders precisely because the body behind it is so much thinner.
Addressing Past Criticisms with a Wider View
Thickness wasn’t the only area needing improvement on the Fold series. Users have long pointed to the narrow aspect ratio of the front cover screen and the overall “chunkiness” as drawbacks, especially given the device’s premium price point. Samsung appears determined to tackle these head-on with the Galaxy Z Fold 7.
According to the leaked renders, the Z Fold 7 isn’t just getting thinner; it’s also expected to become wider. Reports suggest an increase of over 10mm in width compared to the Fold 6. This change is significant because it brings the external display closer to a standard smartphone aspect ratio, promising a much more comfortable and natural experience for everyday tasks like typing, browsing, or using apps without opening the main screen.
Hinting at Broader Upgrades
While thinness and form factor are key marketing points, Samsung press releases have also hinted at other potential enhancements. One release quoted the company stating it has “listened to users asking for bigger screens, better cameras, and new ways to connect and create.”
This echoes long-standing desires from the foldable community. A Samsung executive reportedly confirmed earlier that the Fold 7 would indeed feature a bigger screen, aligning with the wider design suggested by leaks. The mention of “better cameras” is also crucial. Previous Fold models, while expensive, often featured camera systems that lagged behind Samsung’s own top-tier Galaxy S Ultra flagships. Improving camera output is vital for the Fold 7 to justify its high cost and compete effectively in the premium smartphone space.
The Competitive Landscape Driving Innovation
Samsung’s aggressive focus on thinness, form factor, and implied performance upgrades isn’t happening in a vacuum. The foldable market has matured rapidly, with competitors like Oppo, OnePlus, and Google introducing devices that directly challenge the Galaxy Z Fold’s long-held dominance.
Companies like Oppo have already set benchmarks for foldable thinness. The Oppo Find N5, for instance, measures a record-breaking 4.21mm when open and a svelte 8.93mm when closed. These rival devices often also feature more usable external displays, powerful specifications (like the Find N5’s Snapdragon 8 Elite, high RAM/storage, large battery with fast charging), and advanced software features. The multitasking experience on devices like the Oppo Find N5 and original OnePlus Open has been praised as superior to Samsung’s, allowing effortless management of multiple apps simultaneously.
The success of the original OnePlus Open, particularly noted for its strong multitasking capabilities in the US market, highlights the demand for foldables that excel in productivity beyond just a large screen. The rumored, though delayed, OnePlus Open 2 was expected to build on this foundation, potentially adopting the Oppo Find N5’s cutting-edge design and specs. This increasing competition has likely put significant pressure on Samsung to deliver substantial design and feature improvements with the Fold 7.
Samsung’s strategic promotion of the Galaxy Z Fold 7 as a “reset” device appears to be a direct response to this evolving market. By emphasizing the drastic reduction in thickness, a more conventional aspect ratio, and promising camera/screen upgrades, the company is positioning the Fold 7 as the answer to the very criticisms that competitors have capitalized on. The question remains whether these changes will be enough to truly differentiate the Fold 7 and fend off rivals offering compelling, and potentially more affordable, alternatives.
Frequently Asked Questions
How much thinner is the Galaxy Z Fold 7 expected to be?
Based on recent leaks and renders, the upcoming Galaxy Z Fold 7 is anticipated to be significantly thinner than its predecessor. Some reports suggest an unfolded chassis thickness of around 3.9mm, a dramatic reduction from the Galaxy Z Fold 6’s 12.1mm folded measurement. This aims to make the device feel much less bulky, closer to a standard smartphone profile when closed.
What major complaints is the Galaxy Z Fold 7 trying to fix?
Samsung appears focused on addressing key criticisms leveled against previous Galaxy Fold models. These include the device’s overall “chunkiness” or thickness when folded, the narrow aspect ratio of the external cover screen which felt cramped for typing, and the camera performance which was often considered average compared to other flagship phones at a similar price point. The Fold 7 is teased as a “reset” designed to alleviate these specific concerns.
When is the Samsung Galaxy Z Fold 7 expected to be announced?
While Samsung has not officially confirmed the date, industry expectations place the next Galaxy Unpacked event, where the Galaxy Z Fold 7 is likely to be revealed, around July 9th. The event is rumored to take place in New York and is also expected to feature the announcement of the Galaxy Z Flip 7 and the Galaxy Watch 8 series.
The industry is keenly watching to see if the Galaxy Z Fold 7 delivers on the promise of being a truly thinner, more user-friendly device that can fend off increasingly capable competition in the foldable space. The anticipated Galaxy Unpacked event on July 9th will provide the full picture.
